It can take a treasure hunter years to find that perfect piece. Whether it’s homewares, artwork or furniture, Matchmaker provides a design-forward curation of pre-loved pieces that have been discovered in Melbourne—a city brimming with keepsakes from years gone by. This sustainably minded Instagram marketplace offers treasure seekers a trove of one-of-a-kind retro finds.
Roonie was tasked to develop a brand identity that is playful and bold. Using a modified 1970s-inspired typeface, the brand marries modern and retro design sensibilities. Matchmaker is imbued with a peachy palette, which pairs beautifully with its clean and warm product photography. The brand literally wears its heart on its sleeve. So, we ensured the packaging design upheld Matchmaker’s commitment to sustainability; with custom packing tape that has non-toxic adhesives, reusable drawstring bags and collateral that can be composted or recycled after use. In addition to its selection of rare and beautiful pieces, Matchmaker now has a brand that showcases these gems in their very best light.
connect with us
roonie.com.au and Instagram
roonie.com.au and Instagram
